Category Archives: Etc.

Directing Business, Etc., Marketing

How Michael Jordan Still Earns $80 Million A Year

Jordan is unique in that he has been able to maintain that emotional connection with his consumer base for more than 25 years,” says Henry Schafer, Executive Vice-President at the Q Score Company.

Nearly 30 years later, the brand is still a marketing juggernaut. It controlled 58% of the U.S. basketball shoe market in 2012, according to research firm SportsOneSource. The Jordan Brand’s parent, Nike, was second with a 34% share, while Adidas (5.5%), Reebok (1.6%) and Under Armour (0.6%) divvied up the leftover

More at Forbes.com

Etc.

Broad Powers Seen for Obama in Cyberstrikes

A secret legal review on the use of America’s growing arsenal of cyberweapons has concluded that President Obama has the broad power to order a pre-emptive strike if the United States detects credible evidence of a major digital attack looming from abroad, according to officials involved in the review.

More at Nytimes

1-By Laksh, ET, Etc., Movies

A ‘rage room’ to bust anger and Jandhyala

Two Serbian teenagers have set up a ‘Rage Room’ where people can vent out their anger and frustration by destroying as much as possible. Customers are handed a baseball and hardhat, before unleashing on lamps, beds, tables and any other pieces of furniture.

The ‘Rage Room’ has drawn a flurry of attention since it opened in the northern Serbian city of Novi Sad in October, where two decades of war, political crisis and economic hardship have driven many people over the edge, the ‘Daily Mail’ reported. Click here more

I would like to think this was inspired from Jandhyala’s “Aha na pellanta”