Nintendo Wii to Add Netflix Service for Streaming Video
Nintendo is bringing Netflix’s online streaming video service to its Wii gaming console, the most popular in the industry, the companies plan to announce Wednesday. The service lets subscribers choose from a catalog of generally older movies and television shows and watch them instantly.
Mr. Hastings says the size of the streaming catalog correlates to the size of the checks it can write to Hollywood studios. So as Netflix adds customers — and cuts costs — it can gradually expand the catalog. Analysts say they believe it costs Netflix about 5 cents to stream a movie online, versus 60 cents to mail a disc to and from a customer.
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e-Localization Knows No Borders
The move makes perfect sense. Certainly India as a whole is exploding
with retail opportunity right now, but its cross-channel opportunities
are even more out-of-hand. Current projections call for e-commerce
sales to rise 300% nation-wide over the next three years.
Pantaloon expects 60% of those sales to come from Indians
between 19-30 years old, and is banking on studies that show
the ubiquity of broadband internet access (up 40% from two years ago)
as the key to hyper-driving online sales.
The company believes that Indians with broadband access spend
significantly more in the online channel, and envisions 75% of
Indians having that access by year’s end.
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