IKEA is now letting customers pay for goods with their time. Yes, that’s right: the more time customers spend travelling to IKEA, the more they can buy. Because beginning from this month, IKEA Dubai is running a campaign that will allow customers to spend their time as a currency, simply by showing IKEA checkout staff their Google Maps timeline, which proves how much time they’ve spent travelling to IKEA stores.

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As an entrepreneur, you’ve probably developed your emotional intelligence to some measure of success. Yet there is one component of EQ that I notice still needs practice, even among my most successful entrepreneurial colleagues: listening. The practice goes well beyond the simplified difference between “listening” and “waiting for your turn to talk.”

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