Category Archives: Enterprise

Can Microsoft ‘force’ its way through?

That is the question most of us would be asking when the Redmond giant throws down the gauntlet in the in e-CRM space, dominated by  

The new product, Microsoft Dynamics CRM Live, is the most extensive business push on the Web for the software giant. Starting in mid-2007, the company will host a service on its data center servers that will let customers manage business contacts and help them follow sales leads. The software will have the same look and feel that the packaged version of Microsoft Dynamics CRM has today.

Businessweek has more on Microsoft’s catch-up plan and

Unica: An Enterprise Marketing Management Solutions company

Unica Corporation (NASDAQ: UNCA) is a leading global provider of Enterprise Marketing Management (EMM) software. It focusses exclusively on the needs of marketing organizations. Its Affinium software addresses the principal functions of EMM including marketing and customer analytics, demand generation, and marketing resource management.

Affinium provides a complete platform to transform the entire marketing process including planning, budgeting, project management, execution and measurement for brand, relationship and internet marketing. Over 400 companies worldwide rely in Unica’s solutions to manage the complexities and processes of marketing and facilitate the operations of a customer-centric business.

Founded in 1992, Unica is headquartered in Waltham, Massachusetts, with additional locations in the United States, the United Kingdom, France, Belgium, Germany, India, and Singapore.Š

Performance measurement in Govt.Sector

Performance measurement in the Government Sector

If you don’t measure results, you can’t tell success from
If you can’t see success, you can’t reward it.
If you can’t reward success, you’re probably rewarding
If you can’t see success, you can’t learn from it.
If you can’t recognize failure, you can’t correct it.
If you can demonstrate results, you can win public support.
     From Reinventing Government by David Osborne and Ted Gaebler

What is Performance Measurement
¼br /> Performance measurement is the regular collection of specific information regarding the results of organization services. It includes the measurement of the kind of job we are doing, and addresses the effect our efforts are having in our community. Together with strategic planning, benchmarking and continuous improvement, performance measurement forms the nucleus for managing for results.

In general, a good performance measurement system should be able to provide answers for the following questions.

  • What was achieved?
  • How efficiently was the work done?
  • How were citizens helped by the effort

Why measure performance

The most powerful reason for measuring performance is that citizens are continually demanding more responsive and competitive government.

In general, governments that measure performance do so because it

  • Supports strategic planning and goal setting
  • Strengthens accountability
  • Enhances decision-making
  • Improves customer service
  • Assists governments in determining effective resource use

What to measure
Performance measures should directly or indirectly relate to—financial considerations, customer satisfaction and results.

Outcome(Results/Impact): Identifies the actual impact or public benefit of an agency’s actions (results or impact) 
Eg.Percentage of Clients Rehabilitated, Percentage of Entities In Compliance With Requirements,Percentage of Licensees With Validated Complaints etc

Output(Volume):Counts the goods and services produced by an agency (volume or workload) 
Eg.Number of Clients Served, Number of Inspections Conducted, Number of License Applications Processed etc

Efficiency: Identifies the cost, unit cost, or productivity associated with agiven outcome or output
Eg.Average Cost Per Client Served,Average Cost Per Inspection,Average Time to Process License Applications etc

Explanatory/Input: Shows the resources used to produce services and displaysfactors that affect agency performance
Eg.Number of Clients Eligible for Services,Number of Entities Subject to Inspection or Regulation,Number of License Applications Received etc

Examples of Outcome versus Output Measures
Performance Measure (outcome) and Workload Measure (output)
Percentage of delinquents who are successful in independent living(outcome) and Number of delinquents who are released(output)
Percentage of female students exiting programs successfully(outcome) and Number of female students participating in educational programs(output)
Release and generation of industrial waste as a percent of 2002 levels(outcome) and Number of industrial waste permits issued(output)

System for Performance measurement
An IT solution that enables performance measurement should have the following components

  • Data collection
  • Data analysis
  • Reporting
  • Comparison of Planned and Actual performance